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305 Fitness is a proven brand with multiple revenue streams and a large following. We are aiming to build the next generation Zumba with brick-and-mortar studios, online classes, and certified instructor training to teach 305 worldwide.


Fitness can be intimidating and difficult. Current fitness studios and activities can be expensive and not accessible to the broader community. They may require additional equipment, a special exercise or skill, take place in a judgemental or competitive environment, or not allow individuals to fully express themselves.

305 Fitness is increasing access, by offering a uniquely engaging and fun product that beats the treadmill any day of the week. 305 gets more people working out with our sticky classes, widely accessible independent certified instructors across the country, and easy-to-access digital platform.

Prior to the COVID pandemic, 305 Fitness found success and traction in its brick-and-mortar studios. Through the pandemic, we launched two new revenue streams,  finding product-market fit with our online instructor program and digital platform.

Now more than ever, the world needs joy! 305 offers consumers a place to celebrate and feel good in their bodies. Exercise doesn't have to suck! 305 makes working out fun, and in the process, includes and uplifts people who aren't being represented in the traditional fitness industry. 

With 305 Fitness studios reopened, thousands of subscribers on our At-Home network, and over 1,000 certified instructors able to teach 305 across the world, we believe 305 Fitness is well positioned to  become a lasting player in the fitness space.