The Mission & Vision
CHRGR has created the first piece of advertising you want to take home and use again. We distribute brand-sponsored, card-sized phone batteries through thousands of lifestyle venues nationwide. CHRGR fits in your pocket and immediately powers any iPhone or Android.
When you're out at events, and venues, charging means either tethering to an outlet, leaving your device unattended, or letting your phone die; and most of us don't carry an extra battery.
On the advertising side, customers rarely engage with today’s physical advertisements, which have little to no repeat impressions or means to acquire and convert new customers.
Introducing CHRGR, a service that provides inexpensive, and brand sponsored pre-charged batteries on demand, where you need it when you need it. No tethering, no waiting for an outlet, and no more leaving your device unattended. CHRGR stays with your device and works with any mobile device. Whether you have iPhone or Android, get immediate power and recharge and reuse again via USB.
Upcoming Webinar: John Mullin, CEO of CHRGR | Thursday, June 15th at 2:00 pm EST
CHRGR is a B2B2C Service Model: CHRGR units are manufactured at a very low cost, and advertisers pay 4x-6x for branded and/or NFC-enabled devices.
Current paying clients & distribution partners include top brands like Live Nation, Lyft, JetSmarter, Redbull, Vengo, Facebook, Instagram, William Grant & Sons, ID&T, and AEG. Also the leading battery provider of the US festival market via partnerships with Bonnaroo, Lollapalooza and OutsideLands.
CHRGR units contain a 2500mAh battery that provides 80% power to most Android and iPhone devices via an included power cord and are good for 100+ charge cycles and can be branded on both the front and back, with 4-color direct printing.
CHRGR units are ideal for advertising campaigns and can serve up content contextual to their region. Through promo codes, NFC and SMS, users are served custom URLs for app downloads, videos, and geo-targeted mobile content and offers.
Knowing that acquiring user data is crucial, engagement analytics are all accessible through an online dashboard.
Customer acquisition and conversion rates exceed traditional outdoor media. A recent NYC Media campaign for Lyft using promo code “CHRGR” had a 10.2% Acquisition Rate. And 90% of those customers used the Lyft App again as a converted paid new user.
CHRGR was started by ad guys, designers, marketers and media experts who are serious about building the business fast. The demand is out there and continues to favor their of approach of solving the problem by seeding the market with a brand sponsored solution.
What’s next for CHRGR? With the addition of NFC and RFID, the CHRGR can potentially become a hotel key card, and a smart pass for ski resorts, festivals and theme parks.
In 2017, we're expanding the network and innovating our product. We invite you to invest in CHRGR and share in our vision of creating a utility-driven, place-based media network.
As someone who likes to socialize and go out, I would often be out at a bar or a venue with little to no battery left on my phone. And then the anxiety kicks in. I'd think, how do I stay in touch with my friends? What about that last minute email? And, how am I going to order a ride now? The current charging options are either tethering to an outlet, leaving your device unattended, or letting your phone die (which is NOT an option). And we all know that most of us don’t carry a backup battery. In fact, over “48% of us charge our phones once a day, and 32% of us, 2 or more times". And “mobile users in NYC reported the highest frequency with an average of 2.6 charges per day with 85 percent of those respondents reporting that they did not carry a backup for their phone batteries”. And this is when we saw the opportunity for CHRGR.
Lucas and I got together on the product and brand design, I began connecting with as many manufacturing, marketing, entertainment, lifestyle, and advertising contacts I had, and Dave started to figure out how we could roll this out in festival circuits first to test the market. We started with Bonnaroo in 2015 and had tremendous success. From there, we built national promoter relationships and kept moving fast by engaging with brands, ad agencies, and hospitality partners. All while selling units, expanding the network, building our client base, and making revenue!
And now with CHRGR media, we’re able to give brands direct access to consumers, while giving customers a critical product they’ll use and rely on. We're a media business with a focus on solving the problem of charging, and disrupting the battery market whilst helping brand and client partners acquire and convert new customers. By combining advertising with utility we've created a platform that you can't use Ad Blocker on but also one that you're actually going to rely on.
And with the addition of NFC and RFID, the CHRGR now becomes a hotel key card, and a smart pass for ski resorts, festivals and theme parks.
In 2017 we're expanding the network and innovating our product. We invite you to invest in CHRGR and share in our vision of creating a utility-driven, place-based media network.
John, Lucas and Dave.
Frequently Asked Questions
A Side by Side offering refers to a deal that is raising capital under two offering types. This Side by Side offering is raising under Regulation CF and Rule 506(c) of Regulation D.
The Form C is a document the company must file with the Securities and Exchange Commission (“SEC”) which includes basic information about the company and its offering and is a condition to making a Reg CF offering available to investors. It is important to note that the SEC does not review the Form C, and therefore is not recommending and/or approving any of the securities being offered.
Before making any investment decision, it is highly recommended that prospective investors review the Form C filed with the SEC (included in the company's profile) before making any investment decision.
Rule 506(c) under Regulation D is a type of offering with no limits on how much a company may raise. The company may generally solicit their offering, but the company must verify each investor’s status as an accredited investor prior to closing and accepting funds. To learn more about Rule 506(c) under Regulation D and other offering types check out our blog and academy.
Title III of the JOBS Act outlines Reg CF, a type of offering allowing private companies to raise up to $1 million from all Americans. Prior capital raising options limited private companies to raising money only from accredited investors, historically the wealthiest ~2% of Americans. Like a Kickstarter campaign, Reg CF allows companies to raise funds online from their early adopters and the crowd. However, instead of providing investors a reward such as a t-shirt or a card, investors receive shares, typically equity, in the startups they back. To learn more about Reg CF and other offering types check out our blog and academy.
When you complete your investment on SeedInvest, your money will be transferred to an escrow account where an independent escrow agent will watch over your investment until it is accepted by CHRGR. Once CHRGR accepts your investment, and certain regulatory procedures are completed, your money will be transferred from the escrow account to CHRGR in exchange for your shares. At that point, you will be a proud owner in CHRGR.
To make an investment, you will need the following information readily available:
- Personal information such as your current address and phone number
- Employment and employer information
- Net worth and income information
- Social Security Number or government-issued identification
- ABA bank routing number and checking account number (typically found on a personal check or bank statement)
If you are investing under Rule 506(c) of Regulation D, your status as an Accredited Investor will also need to be verified and you will be asked to provide documentation supporting your income, net worth, revenue, or net assets or a letter from a qualified advisor such as a Registered Investment Advisor, Registered Broker Dealer, Lawyer, or CPA.
An investor is limited in the amount that he or she may invest in a Reg CF offering during any 12-month period:
- If either the annual income or the net worth of the investor is less than $100,000, the investor is limited to the greater of $2,000 or 5% of the lesser of his or her annual income or net worth.
- If the annual income and net worth of the investor are both greater than $100,000, the investor is limited to 10% of the lesser of his or her annual income or net worth, to a maximum of $100,000.
Separately, CHRGR has set a minimum investment amount of US $0.
Accredited investors investing $20,000 or over do not have investment limits.
You are a partial owner of the company, you do own shares after all! But more importantly, companies which have raised money via Regulation CF must file information with the SEC and post it on their websites on an annual basis. Receiving regular company updates is important to keep shareholders educated and informed about the progress of the company and their investment. This annual report includes information similar to a company’s initial Reg CF filing and key information that a company will want to share with its investors to foster a dynamic and healthy relationship.
In certain circumstances a company may terminate its ongoing reporting requirement if:
- The company becomes a fully-reporting registrant with the SEC
- The company has filed at least one annual report, but has no more than 300 shareholders of record
- The company has filed at least three annual reports, and has no more than $10 million in assets
- The company or another party purchases or repurchases all the securities sold in reliance on Section 4(a)(6)
- The company ceases to do business
However, regardless of whether a company has terminated its ongoing reporting requirement per SEC rules, SeedInvest works with all companies on its platform to ensure that investors are provided quarterly updates. These quarterly reports will include information such as: (i) quarterly net sales, (ii) quarterly change in cash and cash on hand, (iii) material updates on the business, (iv) fundraising updates (any plans for next round, current round status, etc.), and (v) any notable press and news.
Currently there is no market or liquidity for these shares. Right now CHRGR does not plan to list these shares on a national exchange or another secondary market. At some point CHRGR may choose to do so, but until then you should plan to hold your investment for a significant period of time before a “liquidation event” occurs. A “liquidation event” is when CHRGR either lists their shares on an exchange, is acquired, or goes bankrupt.
You can return to SeedInvest at any time to view your portfolio of investments and obtain a summary statement. If invested under Regulation CF you may also receive periodic updates from the company about their business, in addition to monthly account statements.
This is CHRGR's fundraising profile page, where you can find information that may be helpful for you to make an investment decision in their company. The information on this page includes the company overview, team bios, and the risks and disclosures related to this investment opportunity. If the company runs a side by side offering that includes an offering under Regulation CF, you may also find a copy of the CHRGR's Form C. The Form C includes important details about CHRGR's fundraise that you should review before investing.
For offerings made under Regulation CF, you may cancel your investment at any time up to 48 hours before a closing occurs or an earlier date set by the company. You will be sent a reminder notification approximately five days before the closing or set date giving you an opportunity to cancel your investment if you had not already done so. Once a closing occurs, and if you have not canceled your investment, you will receive an email notifying you that your shares have been issued. If you have already funded your investment, your funds will be promptly refunded to you upon cancellation. To cancel your investment, you may go to your portfolio page
If you invest under any other offering type, you may cancel your investment at any time, for any reason until a closing occurs. You will receive an email when the closing occurs and your shares have been issued. If you have already funded your investment and your funds are in escrow, your funds will be promptly refunded to you upon cancellation. To cancel your investment, please go to your portfolio page.