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E-CommerceArtificial IntelligenceOtherSunnyvale

Commerce.AI

Artificial Intelligence To Power Next Generation Commerce

Commerce.AI is offering securities under both Regulation D and Regulation CF through SI Securities, LLC ("SI Securities"). SI Securities is an affiliate of SeedInvest Technology, LLC, a registered broker-dealer, and member FINRA/SIPC. SI Securities will receive cash compensation equal to % of the value of the securities sold and equity compensation equal to % of the number of securities sold. Investments made under both Regulation D and Regulation CF involve a high degree of risk and those investors who cannot afford to lose their entire investment should not invest. Furthermore, the contents of the Highlights, Term Sheet sections have been prepared by SI Securities and shall be deemed broker-dealer communications subject to FINRA Rule 2210 (the “Excluded Sections”). With the exception of the Excluded Sections noted above, this profile contains offering materials prepared solely by Commerce.AI without the assistance of SI Securities, and not subject to FINRA Rule 2210 (the “Issuer Profile”). The Issuer Profile may contain forward-looking statements and information relating to, among other things, the company, its business plan and strategy, and its industry. Investors should review the risks and disclosures. The contents below are meant to be a summary of the information found in the company’s Form C. Before making an investment decision, investors should review the company’s Form C for a complete description of its business and offering information, a copy of which may be found both here and below.


About Commerce.AI

Commerce.AI is an AI-powered system that sees, reads and listens to the world’s product information with deep product-learning technology. This technology helps retailers and brands understand what customers are talking about at the product level, and build powerful e-commerce catalogs. When the AI starts to understand which product features work well, it can empower the humans to do what we are best at- building great products and selling with confidence!


After demonstrating the power of our system, we signed our first ever client Walmart, and have just signed another large customer this year, Cisco. We have over 50+ brands in the pipeline, including electronics brands such as Netgear and Panasonic, CPG brands such as Nestle, Mars, and Clorox, as well as large retailers like Toys R Us and Bed Bath & Beyond.


We believe the opportunity is significant. Brands and retailers do not currently have a sophisticated way to listen to real-time consumer opinions at scale. There are 5 Billion unique branded products  in the world , with over 30,000+ new products created every year, and over $22 trillion spent on global retail. This is a massive market to push into. Investing in us will allow us to add significant product improvements and scale our growing client base.


Tune-in to see Stemless pitch LIVE in LA on Thursday, Sept. 28th at 9am PST

Registration URL: https://attendee.gotowebinar.com/register/7902129981311611907

Webinar ID: 145-757-939

Product & Service

Commerce.AI is a B2B SaaS/API product that can be used by brands, retailers and investment analysts. 

The key innovation is our ability to understand non-numerical data associated with individual products. Our platform scans the web to gather unstructured data (product reviews, images posted by users, consumer videos) in order to augment product related decisions for companies. Using our Deep Product Learning ® technology, the platform enables our customers to achieve the following in an accelerated fashion.

  • Market research
  • Product design
  • Product management
  • Marketing and merchandising
  • Competitive analysis

Kind of questions Commerce.AI can help answer for our business customers, just in few seconds, all within single platform:

For brands:

  • Which new product should we build next?
  • How big is the market for a new product?
  • Which are the trending new competitive products?
  • #1 reason why customers buy or don't buy an existing product?
  • What is the #1 complaint about a product?
  • How likely the new complaint convert to product recall?

For retailers:

  • Which products to carry or drop based on consumer sentiment?
  • How to enhance product content? (such as product catalog, marketing campaigns)
  • Which new products or brands are trending?

Media Mentions

Team Story

Before Commerce.Ai, Andy founded Fitiquette, based in San Francisco. It was acquired by Myntra, which was then bought by Flipkart. Fitiquette used conventional machine learning technology to solve a specific e-commerce problem. Recognizing the enormous potential for advanced machine learning and artificial intelligence, Andy pitched his core idea behind Commerce.AI to Walmart executives in 2015. After Walmart signed a contract with Commerce.AI, Andy invited Nate and subsequently the rest of the members to join the founding team. The team has worked together before and know each other's strengths and weaknesses. More importantly, the team is passionate about advancing the AI to help humans make day to day decisions!

Founders and Officers

Andy Pandharikar

Cofounder/CEO

Andy Pandharikar is the Co-founder/CEO of Commerce.AI. Before that, Andy founded Fitiquette based in San Francisco, which got acquired by Myntra Group (acquired by  Flipkart group). Fitiquette was selected as the top commerce-tech startup at Techcrunch Disrupt SF 2012. Andy held various product and engineering positions at Cisco. He is also a member of SF Angels Group and has invested in a number of startups as an angel investor. He earned a M.S. in Management Science and Engineering at Stanford University and an Executive Degree at Harvard Business School. Andy is an outdoor enthusiast, an ultramarathoner, and a certified lead rock climber.

Nate Orlin

Cofounder/Product Engineering

Nate is the Co-founder of Commerce.AI. He is responsible for core technology, product and all things engineering for the company. Before that he spent four years at IBM, building enterprise-grade, large scale, software; empowering services related to IBM Watson. He has a deep passion for technology, systems, and architecture. Before that he spent time at Cisco, where he worked together with Andy. Nate holds BS in Computer Science from Stanford University. He is also a pro-gamer and has earned several battle scars which he likes to share only in person!

Lu Feng

Cofounder/Data Science

Before joining Commerce.AI founding team, Lu has been a researcher at MIT. She finished her Ph.D. from MIT  in Physics. Growing up in a family of mathematicians, Lu has always been fascinated by large scale unstructured data. She is also a prolific writer, writing fiction since she was 12. These passions attracted her to Commerce.AI's goal of building a massive AI platform that understands all the world's products.  Lu is also National Science Foundation Graduate Research Fellow and a  Penn State Schreyer Honors Scholar.

Natty Iyer

Cofounder/BizDev

Natty Iyer joined Commerce.AI from eBay, where he was running product management. Natty brings over 20 years of experience in various roles ranging from engineering to marketing to business development. Before that, he worked at Cisco, where Andy and Natty worked together. Natty holds MBA from Santa Clara University and  BE (CS) from NIT. Natty has been a passionate champion of future of AI in retail and has written papers related to this topic during his business school. He is an avid soccer fan and thinks AI is now ready to choose a perfect soccer team!

Mika Uehara

Cofounder/Marketing (Part-Time Consultant)

Mika leads marketing and branding activities for Commerce.AI. Before that, she was a senior director at Fiverun, an e-commerce technology startup. She has also been an advisor at Macy's  fashion incubator. Mika has worked for a number e-commerce companies including VigLink and Commission Junction. Mika holds MSc from London School of EconomicsMika has also founded SF FASHTECH, a premier community platform dedicated to fashion, design, and technology. 

Andy Pandharikar

Cofounder/CEO

Andy Pandharikar is the Co-founder/CEO of Commerce.AI. Before that, Andy founded Fitiquette based in San Francisco, which got acquired by Myntra Group (acquired by  Flipkart group). Fitiquette was selected as the top commerce-tech startup at Techcrunch Disrupt SF 2012. Andy held various product and engineering positions at Cisco. He is also a member of SF Angels Group and has invested in a number of startups as an angel investor. He earned a M.S. in Management Science and Engineering at Stanford University and an Executive Degree at Harvard Business School. Andy is an outdoor enthusiast, an ultramarathoner, and a certified lead rock climber.

Nate Orlin

Cofounder/Product Engineering

Nate is the Co-founder of Commerce.AI. He is responsible for core technology, product and all things engineering for the company. Before that he spent four years at IBM, building enterprise-grade, large scale, software; empowering services related to IBM Watson. He has a deep passion for technology, systems, and architecture. Before that he spent time at Cisco, where he worked together with Andy. Nate holds BS in Computer Science from Stanford University. He is also a pro-gamer and has earned several battle scars which he likes to share only in person!

Lu Feng

Cofounder/Data Science

Before joining Commerce.AI founding team, Lu has been a researcher at MIT. She finished her Ph.D. from MIT  in Physics. Growing up in a family of mathematicians, Lu has always been fascinated by large scale unstructured data. She is also a prolific writer, writing fiction since she was 12. These passions attracted her to Commerce.AI's goal of building a massive AI platform that understands all the world's products.  Lu is also National Science Foundation Graduate Research Fellow and a  Penn State Schreyer Honors Scholar.

Natty Iyer

Cofounder/BizDev

Natty Iyer joined Commerce.AI from eBay, where he was running product management. Natty brings over 20 years of experience in various roles ranging from engineering to marketing to business development. Before that, he worked at Cisco, where Andy and Natty worked together. Natty holds MBA from Santa Clara University and  BE (CS) from NIT. Natty has been a passionate champion of future of AI in retail and has written papers related to this topic during his business school. He is an avid soccer fan and thinks AI is now ready to choose a perfect soccer team!

Mika Uehara

Cofounder/Marketing (Part-Time Consultant)

Mika leads marketing and branding activities for Commerce.AI. Before that, she was a senior director at Fiverun, an e-commerce technology startup. She has also been an advisor at Macy's  fashion incubator. Mika has worked for a number e-commerce companies including VigLink and Commission Junction. Mika holds MSc from London School of EconomicsMika has also founded SF FASHTECH, a premier community platform dedicated to fashion, design, and technology. 

Notable Advisors & Investors

Plug and Play
DeNA

Q&A with the Founder

  • Please detail your platform.
    We are an AI platform which helps companies make informed product decisions. For brands, we train our AI to scan the web to evaluate other products in their product category and SKU to derive trends, competitive intel, and customer and industry insights. For retailers, our AI gives insight as they evaluate what products they will purchase, evaluating features, brands, price, etc. across that specific product category and SKU. We are currently building a feature to help retailers better market their products with insights from the web.
  • Please detail your brand acquisition and sales strategy.
    Currently, we are fielding 50-60 inbound leads. We are focusing on improving our product and fulfilling existing demand. Going forward, we intend to partner with retailers to connect us to brands they stock. We have already begun to see referrals from our customer Walmart. We are also working with our advisors to craft an outbound brand outreach strategy to bolster our inbound and referral pipeline.
  • Please detail your retailer acquisition and sales strategy.
    We are seeing strong inbound interest, including interest from Toy R Us , Home Depot, and Bevmo amongst others. Once this inbound slows, we will reach new retailers via cold outreach and by attending industry conferences. We are only targeting the largest 250 retailers so this is a relatively small pool to capture.
  • Please detail how your existing pilots have gone.
    We will typically run a one-month pilot testing a given company’s specific product category. We converted Netgear this month and are working with Toys R Us’ CTO to launch their pilot next. Every full pilot has resulted in the customer signing a contract with us.
  • Please detail your customer pipeline.
    We have 50-60 leads, including brands such as P&G, Nestle, Clorox, Mars, and 7-8 large retailers.
  • The Q&A with the Founder is based on due diligence activities conducted by SI Securities, LLC. The verbal and/or written responses transcribed above may have been modified to address grammatical, typographical, or factual errors, or by special request of the company to protect confidential information.

    Investor Perks

    Level 1 Investor ($10,000)

    • Exclusive Invitation to our launch event in San Francisco

    • Special mention in our upcoming Forbes/Fortune/Techcrunch article

    • Premium Patagonia Vest with Commerce.AI logo
    • Crash-course on "Artificial Intelligence and the Future"  (2-hours)

    Level 2 Investor ($50,000)

    • All of the above + 
    • "Google Home" or "Amazon Alexa" device with special edition of Commerce.AI app (as applicable to your business)
    • Exclusive Dinner with Commerce.AI team

    Level 3 Investor ($200,000)

    • All of the above + 
    • Paid airfare and hotel stay in San Francisco, from anywhere in the world, during our launch event.
    • A special tour of silicon valley, including Commerce.AI headquarters.

    It is advised that you consult a tax professional to fully understand any potential tax implications of receiving investor perks before making an investment.

    Frequently Asked Questions

    About Side by Side Offerings
    What is Side by Side?

    A Side by Side offering refers to a deal that is raising capital under two offering types. This Side by Side offering is raising under Regulation CF and Rule 506(c) of Regulation D.


    What is a Form C?

    The Form C is a document the company must file with the Securities and Exchange Commission (“SEC”) which includes basic information about the company and its offering and is a condition to making a Reg CF offering available to investors. It is important to note that the SEC does not review the Form C, and therefore is not recommending and/or approving any of the securities being offered.

    Before making any investment decision, it is highly recommended that prospective investors review the Form C filed with the SEC (included in the company's profile) before making any investment decision.


    What is Rule 506(c) under Regulation D?

    Rule 506(c) under Regulation D is a type of offering with no limits on how much a company may raise. The company may generally solicit their offering, but the company must verify each investor’s status as an accredited investor prior to closing and accepting funds. To learn more about Rule 506(c) under Regulation D and other offering types check out our blog and academy.


    What is Reg CF?

    Title III of the JOBS Act outlines Reg CF, a type of offering allowing private companies to raise up to $1 million from all Americans. Prior capital raising options limited private companies to raising money only from accredited investors, historically the wealthiest ~2% of Americans. Like a Kickstarter campaign, Reg CF allows companies to raise funds online from their early adopters and the crowd. However, instead of providing investors a reward such as a t-shirt or a card, investors receive shares, typically equity, in the startups they back. To learn more about Reg CF and other offering types check out our blog and academy.


    Making an Investment in Commerce.AI
    How does investing work?

    When you complete your investment on SeedInvest, your money will be transferred to an escrow account where an independent escrow agent will watch over your investment until it is accepted by Commerce.AI. Once Commerce.AI accepts your investment, and certain regulatory procedures are completed, your money will be transferred from the escrow account to Commerce.AI in exchange for your shares. At that point, you will be a proud owner in Commerce.AI.


    What will I need to complete my investment?

    To make an investment, you will need the following information readily available:

    1. Personal information such as your current address and phone number
    2. Employment and employer information
    3. Net worth and income information
    4. Social Security Number or government-issued identification
    5. ABA bank routing number and checking account number (typically found on a personal check or bank statement)

    If you are investing under Rule 506(c) of Regulation D, your status as an Accredited Investor will also need to be verified and you will be asked to provide documentation supporting your income, net worth, revenue, or net assets or a letter from a qualified advisor such as a Registered Investment Advisor, Registered Broker Dealer, Lawyer, or CPA.


    How much can I invest?

    An investor is limited in the amount that he or she may invest in a Reg CF offering during any 12-month period:

    • If either the annual income or the net worth of the investor is less than $100,000, the investor is limited to the greater of $2,000 or 5% of the lesser of his or her annual income or net worth.
    • If the annual income and net worth of the investor are both greater than $100,000, the investor is limited to 10% of the lesser of his or her annual income or net worth, to a maximum of $100,000.

    Separately, Commerce.AI has set a minimum investment amount of US $0.

    Accredited investors investing $20,000 or over do not have investment limits.


    After My Investment
    What is my ongoing relationship with the Issuer?

    You are a partial owner of the company, you do own shares after all! But more importantly, companies which have raised money via Regulation CF must file information with the SEC and post it on their websites on an annual basis. Receiving regular company updates is important to keep shareholders educated and informed about the progress of the company and their investment. This annual report includes information similar to a company’s initial Reg CF filing and key information that a company will want to share with its investors to foster a dynamic and healthy relationship.

    In certain circumstances a company may terminate its ongoing reporting requirement if:

    1. The company becomes a fully-reporting registrant with the SEC
    2. The company has filed at least one annual report, but has no more than 300 shareholders of record
    3. The company has filed at least three annual reports, and has no more than $10 million in assets
    4. The company or another party purchases or repurchases all the securities sold in reliance on Section 4(a)(6)
    5. The company ceases to do business

    However, regardless of whether a company has terminated its ongoing reporting requirement per SEC rules, SeedInvest works with all companies on its platform to ensure that investors are provided quarterly updates. These quarterly reports will include information such as: (i) quarterly net sales, (ii) quarterly change in cash and cash on hand, (iii) material updates on the business, (iv) fundraising updates (any plans for next round, current round status, etc.), and (v) any notable press and news.


    How can I sell my shares in the future?

    Currently there is no market or liquidity for these shares. Right now Commerce.AI does not plan to list these shares on a national exchange or another secondary market. At some point Commerce.AI may choose to do so, but until then you should plan to hold your investment for a significant period of time before a “liquidation event” occurs. A “liquidation event” is when Commerce.AI either lists their shares on an exchange, is acquired, or goes bankrupt.


    How do I keep track of this investment?

    You can return to SeedInvest at any time to view your portfolio of investments and obtain a summary statement. If invested under Regulation CF you may also receive periodic updates from the company about their business, in addition to monthly account statements.


    Other General Questions
    What is this page about?

    This is Commerce.AI's fundraising profile page, where you can find information that may be helpful for you to make an investment decision in their company. The information on this page includes the company overview, team bios, and the risks and disclosures related to this investment opportunity. If the company runs a side by side offering that includes an offering under Regulation CF, you may also find a copy of the Commerce.AI's Form C. The Form C includes important details about Commerce.AI's fundraise that you should review before investing.


    How can I (or the company) cancel my investment under Regulation CF?

    For offerings made under Regulation CF, you may cancel your investment at any time up to 48 hours before a closing occurs or an earlier date set by the company. You will be sent a reminder notification approximately five days before the closing or set date giving you an opportunity to cancel your investment if you had not already done so. Once a closing occurs, and if you have not canceled your investment, you will receive an email notifying you that your shares have been issued. If you have already funded your investment, your funds will be promptly refunded to you upon cancellation. To cancel your investment, you may go to your portfolio page


    What if I change my mind about investing?

    If you invest under any other offering type, you may cancel your investment at any time, for any reason until a closing occurs. You will receive an email when the closing occurs and your shares have been issued. If you have already funded your investment and your funds are in escrow, your funds will be promptly refunded to you upon cancellation. To cancel your investment, please go to your portfolio page.