We are looking to solve the market inefficiency problem in the executive education space, which can result in wasted time, money, and opportunity costs for corporations, individuals, and education providers. Fifty percent of executives believe that development programs in which they participate are not relevant to their business. Further, even top education providers only sell 50-75% of their seats. Finding the right program takes time and corporate learning officers may not be able to help executives with that. Our mission is to make the executive education industry simpler and more transparent.
Our solution is a marketplace that aims to serve as a one-stop shop for corporations and executives to find, compare, and book executive-level programs all in one place. We currently provide a comprehensive and up-to-date search engine for these programs, which we plan to enhance with the addition of past participant reviews and learning needs analysis tools, to better help executives select programs based on their unique needs. As we grow, we will commission our own courses based on demand analytics.
We started selling in 2017 and finished the year with over $232k in gross revenue. We grew our gross revenue to $612k in 2018. We started collecting independent reviews from past course participants in the Fall of 2018 and have collected over 7,500 reviews, which we believe could be one of the larger databases of unbiased reviews in the executive education industry. We've reached out to dozens of executive education providers and have established relationships (e.g. commission agreements), including one with a leading multi-provider platform of online executive education programs.