Unhealthy diets are the leading predictor of mortality. But it’s been nearly impossible to accurately measure and manage diet--until now. With Diet ID, healthcare providers can seamlessly improve nutrition and provide personalized behavior change guidance while cutting costs and saving time.
Diet is the #1 cause of premature death and chronic disease, and costs the US $1.4 Trillion per year in health care costs and lost productivity. Diet IS a vital sign, but most health care providers don’t have the time, training, or tools to measure and treat it as such, until now. Diet ID, a digital health SaaS solution, has reinvented how clinicians can assess diet and improve habits within a standard clinic visit, saving 90% of the time and expense associated with existing, ineffective solutions. This is a $39bn market today, but as health care costs rise, the business case for prevention becomes increasingly undeniable. Preventing and managing chronic disease by improving diet will be the new normal, with Diet ID leading the way.
Since publicly launching in Q1 2019, Diet ID has proven product market fit by booking over $400K in sales, with clients in health care and wellness, both large and small. Many organizations have tried to improve dietary habits and have failed because of poor assessment methods and flawed, subjective guidance. No team is as uniquely equipped as ours -- our team includes the most cited and respected leaders in preventive medicine, nutrition, culinary arts, and behavior change. We are at the precipice of exponential growth, with a full pipeline. We are raising a $1.5M seed round at a $6M pre-money. We have a lead investor secured and more than half our round. We expect to be profitable within the next 3 years, with at most one additional round of funding. Measuring and improving diet will be a ubiquitous part of the health care workflow. Diet ID is uniquely positioned to not only capture the existing market, but catalyze its growth.
