Inside’s email newsletters make professionals smarter and better informed.
Our secret recipe? Hire smart news junkies who are passionate about the topics we cover. Turns out a bright human can synthesize the news better than the fanciest software on earth. By delivering the news via email, in our unique “presidential briefing” format designed for busy people, we maintain industry leading open rates (30%+) and organic growth.
We started monetizing our newsletters at the beginning of 2018 and grew revenue from $40K in January to $107K in May. Today, we publish 30 newsletters that span various topics including bitcoin, beer, general news, among others.
We built our editor tool from scratch. Key features include an ad server, custom analytics tool, a priority publishing system, and an email template management workflow.
Inside was founded by Jason Calacanis is a technology entrepreneur, angel investor, and the host of the popular weekly podcast This Week in Startups. He's the founder of a series of conferences that bring entrepreneurs together with potential investors.