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About Pijon

Product

Pijon has re-imagined the care package experience at a monthly price point of $25 to $29. Each curated PijonBox features snacks, household essentials, personal care items and lifestyle products totaling $30-$65 in retail value.

Business

On the back-end, Pijon is a distribution, sampling and consumer insights platform for brands seeking direct access to 18-23 year olds.

Loyalty

This is a sought after demographic comprised of the 20M+ U.S. college students who are in the midst of developing their brand loyalties. Pijon gives brands an opportunity to influence brand affinities for consumers who will potentially do business with them for years to come.

Insights

We have built deep relationships with brands that are seeking college market exposure, product sampling opportunities, and market research data.

Priorities

Priorities for the business include securing college partnerships, strategic relationships with retailers and expanding into additional verticals.

Product & Service

Media Mentions

Team Story

The Pijon team participated in 500 Startups Batch 8 and have received additional investment from the 500 Startups Distro Fund.

Meet the Founders

As co-founder and Chief Creative Officer, Adam defines and expresses the Pijon brand identity while also collaborating on company strategy and execution. Prior to Pijon, Adam was Creative Director at MSCI and RiskMetrics, a Senior Designer at Low+Associates Marketing Intelligence, and co-creator of PieLab.

Rob is a serial entrepreneur and co-founding CEO of four companies, including Effin Textbooks, Reslutions, SpaceSplitter, and Pijon. Previously, Rob was a Strategic Technology & Innovation Consultant with Booz Allen Hamilton. Rob holds a BBA in Entrepreneurship from Pace University’s Lubin School of Business.

Jeremy is a technical co-founder with experience managing large technical teams across multiple projects. Prior to Pijon, Jeremy was Executive Director at Seidenberg Creative Labs, and co-founding CTO of several companies including SpaceSplitter, Reslutions, and TheRoommateProject.org. Jeremy holds a BS in Computer Science from Pace University.

Adam Saynuk

CCO

As co-founder and Chief Creative Officer, Adam defines and expresses the Pijon brand identity while also collaborating on company strategy and execution. Prior to Pijon, Adam was Creative Director at MSCI and RiskMetrics, a Senior Designer at Low+Associates Marketing Intelligence, and co-creator of PieLab.

Rob Caucci

CEO

Rob is a serial entrepreneur and co-founding CEO of four companies, including Effin Textbooks, Reslutions, SpaceSplitter, and Pijon. Previously, Rob was a Strategic Technology & Innovation Consultant with Booz Allen Hamilton. Rob holds a BBA in Entrepreneurship from Pace University’s Lubin School of Business.

Jeremy Pease

CTO

Jeremy is a technical co-founder with experience managing large technical teams across multiple projects. Prior to Pijon, Jeremy was Executive Director at Seidenberg Creative Labs, and co-founding CTO of several companies including SpaceSplitter, Reslutions, and TheRoommateProject.org. Jeremy holds a BS in Computer Science from Pace University.

Notable Advisors & Investors

Shai Goldman
Tim Chae
Dave Mcclure

Frequently Asked Questions

Making an Investment in Pijon
How does investing work?

When you complete your investment on SeedInvest, your money will be transferred to an escrow account where an independent escrow agent will watch over your investment until it is accepted by Pijon. Once Pijon accepts your investment, and certain regulatory procedures are completed, your money will be transferred from the escrow account to Pijon in exchange for your shares. At that point, you will be a proud owner in Pijon.


What is the difference between preferred equity and a convertible note?

Preferred equity is usually issued to outside investors and carries rights and conditions that are different from that of common stock. For example, preferred equity may include rights that prevent or minimize the effects of dilution or grants special privileges in situations when the company is sold.

A convertible note is a unique form of debt that converts into equity, usually in conjunction with a future financing round. The investor effectively loans money to a startup with the expectation that they will receive equity in the company in the future at a discounted price per share when the company raises its next round of financing.

To learn more about startup investment types check out “How to Choose a Startup Investment” in our academy.


What will I need to complete my investment?

To make an investment, you will need the following information readily available:

  1. Personal information such as your current address and phone number
  2. Employment and employer information
  3. Net worth and income information
  4. Social Security Number or government-issued identification
  5. ABA bank routing number and checking account number (typically found on a personal check or bank statement)

Because Pijon is offering its securities under Rule 506(c) of Regulation D, your status as an Accredited Investor will also need to be verified and you will be asked to provide documentation supporting your income, net worth, revenue, or net assets or a letter from a qualified advisor such as a Registered Investment Advisor, Registered Broker Dealer, Lawyer, or CPA.


What if I change my mind about investing?

Until a closing occurs, you may cancel your investment at any time, for any reason. You will receive an email when the closing occurs and your shares have been issued. If you have already funded your investment and your funds are in escrow, your funds will be promptly refunded to you upon cancellation. To cancel your investment, please email us at cancellations@seedinvest.com. Please include your name, the company's name, the amount, the investment number, and the date your made your investment.


After My Investment
How can I sell my shares in the future?

Currently there is no market or liquidity for these shares. Right now Pijon does not plan to list these shares on a national exchange or another secondary market. At some point Pijon may choose to do so, but until then you should plan to hold your investment for a significant period of time before a “liquidation event” occurs. A “liquidation event” is when Pijon either lists their shares on an exchange, is acquired, or goes bankrupt.


How do I keep track of this investment?

You can return to SeedInvest at any time to view your portfolio of investments and obtain a summary statement.


Other General Questions
What is this page about?

This is Pijon's fundraising profile page, where you can find information that may be helpful for you to make an investment decision in their company. The information on this page includes the company overview, team bios, and the risks and disclosures related to this investment opportunity.


What are the risks of this investment?

This investment is highly speculative and should not be made by anyone who cannot afford to risk the entire investment amount. In addition to these risks, you should carefully consider the specific information and risks disclosed in Pijon’s profile.