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Disrupting the $40 billion EdTech market with educational tech products and reaching girls through a unique verbal-emotive curriculum, robots and apps in math, coding and technology. Zero to coding in 60 seconds!


The Problem

World-wide, there is a shortage of STEM (Science, Technology, Engineering, Math) professionals and women are not taking STEM educations. The gender gap begins early with girls beginning to self-select away by age 11 due to a lack of confidence and interest. 

The Solution

The time is right for SmartGurlz. SmartGurlz is backed by research to show that in order to engage more young girls, we need to address their preferred learning styles and brain function. SmartGurlz is more than just a fast-growing company, we are a movement of loyal customers who believe that girls need more than just exposure – they want tailored products that excite, ignite and engage.

The company was launched under the premise that a one-size-fits-all educational industry was failing our young girls in math and science. Research backed by brain studies support that play patterns including stories, art, music, creativity as well cooperation (instead of competition) are better suited for engaging girls and young women.

SmartGurlz is a bridge between the two worlds – of story-based play and technology.

The Media

ABC's Shark Tank (Daymond John):"SmartGurlz will change the Future, I am in."

CNN: "SmartGurlz is a cool gadget that teases the future."

Forbes:  "SmartGurlz....gives a verbal lesson in brain development in girls and boys, with the later first developing grey matter that thrives on spatial reasoning, and the later, excelling in verbal and social skills."

Fox and Friends: "Technology that makes children smarter. SmartGurlz is a line of self-balancing action dolls that encourage young women to become tomorrow's programmers."

Huffington Post:  "SmartGurlz is part.... of the ‘maker movement’ to inspire kids to create, instead of just consume technology. I think if we give them the tools to use – kids will be coming home with ‘apps’ they made in school, along with the drawings we post on the refrigerator door."

Wired: "Whatever gets a child interested, it's on parents and educators to make sure the spark stays alive. And maybe it’s the increasingly sophisticated, increasingly awesome, and increasingly inexpensive robots that can begin to transform the way America gets girls into science and tech. Short of becoming self-aware and taking over the world, the machines certainly couldn’t hurt."

BBC:  "Via the SmartGurlz SugarCoded app, girls learn how to code their Siggy Robots to carry out missions and adventures. They have to read maps and find imaginary items on the floor to help their characters complete their missions."

Fox Business News: "...a cool tech toy that encourages girls to learn code."

AdWeek: '37 Women Who Are Disrupting the Status Quo and Championing Gender Diversity in Advertising and Tech: Sharmi Albrechtsen'

The above individuals were not compensated in exchange for their testimonials. In addition, their testimonials should not be construed as and/or considered investment advice.