VB Brands/CLICK Spray solves one of the cannabis industry's biggest growth problems--margin compression. Although many are trying vertical integration to tackle the problem, CLICK provides an alternative, more sustainable solution which we believe can produce gross margin's exceeding 40% (see data room for assumptions).
VB Brands, at its core with CLICK, is a branding and marketing company of high-tech patent pending products and packaging that is licensed to legally authorized and selected cannabis manufacturers/distributors to make the final finished product that is sold at retail stores or through Direct-To-Consumer (DTC) delivery services. VB Brands makes its revenue based on the sale of hardware and packaging that includes the licensing fee to sell a product bearing VB Brands’ CLICK brand.
Additionally, the use of Nano-emulsion technology is unique to CLICK’s patent pending bottles. Other products in the market use generic “mace bottles” that were designed to spray a “focused” stream of liquid to thwart off an attacker. This results in a very aggressive and off-putting spray experience into the mouth; additionally, other companies use of oil based distillate leaves a sticky oily feeling in the back of your throat. We believe the CLICK experience is exceptional. When you spray CLICK, it generates a pleasing “puffy cloud” of fine mist that sprays lightly and evenly in your mouth, providing a premium experience, flavor and aftertaste.
With over 100k units sold in the first year of operations, already an award winning product, CLICK Spray is now in 100+ retailers throughout California and has plans for near term expansion in Massachusetts and Canada. Beyond NBA player-investors, CLICK Spray has entered into an exciting celebrity 5 year collaboration with Mike Tyson, former boxing world champ, and his Mike Tyson 2.0 cannabis company.